We will design a superb website for your company at a substantially lower cost than any of our competitors. We will professionally and skillfully craft your site into a corporate presence on the Internet that you will be proud of. 

Website Development 
We will work closely with you in the planning stages of your website. We will recommend design and programming features that create the most functional and effective site possible for your business. The first step in developing a web presence is to define the main and secondary functions you want your site to include. Do you want primarily name branding, or is direct selling without customer contact your priority? Is providing more traditional methods of customer contact (i.e. phone & fax) all that is needed, or do you need to gather "demographics" from your customer? 

When developing a site, we will plan a site for you that loads quickly, is user friendly, and most importantly. . . a site that places high in search engine rankings. There are no limits to what a website can accomplish. Proper planning of your site gives you the opportunity to use the most powerful marketing tool to come along in decades. 

Website Design 
Attractive and functional websites don't just happen. They are created. And the one thing all good websites have in common is the proper use of design elements. As you surf the web, you'll find many sites that violate good basic design. These sites are usually prepared by the "free website" merchants who are merely inexperienced individuals using inexpensive, "do-it-yourself-instant-website" software programs. 

Website Design Elements 
Aesthetics & Layout, Logos & Graphics, Ease of Navigation, Aesthetics, Colors, white space, type fonts, background elements, and graphics are the "artistic" elements of a website. Just like a printed ad campaign, the proper use of these elements creates websites that are pleasing to the eye and have a professional appearance. 

1. Layout 
Proper layout (or how elements on the page are positioned with one another) not only helps to improve the aesthetics of the page, but it also helps the customer navigate your site more easily. Since most "customers" view websites on 15" monitors at 800x600 resolution, it's important to have your home page (the first page your customer sees) be user friendly. In other words, the customer needs to be able to immediately use navigational bars (or menus) to get more detailed information about your product or service. 

Even though our customer tells us what they want their site to "say," there are several journalistic design rules that need to be applied to words. Things such as: never have a lot of copy in all caps, use serif and sans serif fonts properly, use reversed type sparingly, and so on. You can trust us to pay attention to all the little details and make your site stand out from your competitor. 

2. Logos and Graphics 
Unlike the print media, the web brings several limitations to the graphic artist. A top quality logo that looks great in print, will not always look the same on the web. Knowing this, we design logos specifically for the web. We optimize those graphics to minimize the load time and therefore create the best possible blend of quality and speed. An attractive logo or homepage graphic will greatly increase the professional look of your website. Remember, in business you can never make a second first impression. 

3. Website Programming 
To design a website is one thing, to program it is another. The basic programming language used on the Internet is called hypertext markup language or HTML for short. Additionally, many interactive functions on the Internet require more complex programming. As an example, what may appear to be a simple page with product and prices on it may in reality have over 700 lines of special code. At CTLD we have the expertise and experience to program any function your website may need. 

Included in our HTML programming is the extensive development of meta tags. Meta tags serve several purposes. The most important purpose is to help get a good ranking for a website with the search engines. No one wants to spend a substantial amount of money on a website and not have any new customers find it! 

Please don't hesitate to contact us to set up a meeting for a full demonstration 

*Note: Prices excludes any Web Design Costs - For a full list of Design Pricing click here...

If you have any questions or comments please call me on 0720390184 or e-mail me on webmaster@webcraft.ws.

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